Denver area realtors share lessons from the volatile 2022 market – The Denver Post
The pandemic and its aftershocks created an incredibly competitive housing market in the Denver area, pushing home prices to record highs.
With multiple buyers and a limited number of homes available, the first half of the year brought a buying frenzy with prospective home buyers waiving inspections and offering up to $100,000 over the list price.
“The biggest takeaway despite all the ups and downs in 2022 is that the Denver market is healthy,” says Nick DiPasquale with West+Main.
Home prices skyrocketed in the year’s first half, but even as rising interest rates helped temper some of that demand, home prices remained strong the last few months of the year.
“We can feel grateful. This is still an attractive destination where people want to live.”
Managing buyer expectations
During the first half of the year, some buyers became too focused on the chase, says Kelly Hudson with Compass-Denver.
“Some buyers needed help not to get swept up in the frenzy” of early 2022, he said.
“Agents are needed to remind people why this neighborhood or this floor plan was important to them. We need to remind them of their values, their criteria for buying and their family needs rather than focus on the competition of getting in the offer.”
Ride the roller coaster
As rising interest rates started to cool prices and keep homes on the market longer, agents had to work to manage sellers’ expectations.
Natalie Hengel with 8z says she worked with her clients to keep them focused on presenting their homes in the best light rather than obsessing about the sale price of neighboring properties in the previous month.
“It was challenging with an evolving market. It’s our job as real estate agents to adapt and figure it out. We always need to be ready to chart a new course of action.”
For the first six months of 2022, homes went under contract after the first weekend, and sellers didn’t need to make concessions.
In the year’s second half, increased interest rates posed more challenges to prospective buyers. That kept homes on the market longer, and prices started to flatten.
That made marketing even more critical, Hengel says.
“You need to set the price right and present a pristine, vanilla product,” she said. “You need to make your home neutral so buyers can step in and picture their lives in that place.
Getting back to basics
As inflation and interest rates level off, buyers should continue to gain more power.
“I’ve worked in real estate for 30+ years and seen every kind of market,” says Realtor Barry Willmarth. “Buyers drive the market period.”
Setting home prices during 2022 was challenging, and many previous pricing methods were no longer applied when buyers were bidding up to $100,000 over the list price.
“The bottom line for 2022, everything was fluid,” Willmarth says. “We saw changes week to week.”
And that volatile market made it critical to hire a real estate agent you trust, DiPasquale says.
“Despite some of the corrections we saw in the last half of the year, sellers still hold an advantage,” he says. “But they could no longer just throw some pictures on the MLS and hope to sell the house for thousands over the list price.”
The past year proved buyers and sellers need to hire skilled negotiators to help them navigate the process.
“We owe it to the folks we serve,” DiPasquale says. “We need to always do the best job we can. Our greatest responsibility is to serve, not cut corners.”
The news and editorial staff of The Denver Post had no role in this post’s preparation.
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